Poster Television Channel

Poster Television Channel

This is similar to real-time television, but has less bandwidth intensive visual content that is displayed on in-store TV screens. It gives shoppers and staff sufficient time to see and take-in the information without it slipping past them too fast to be noticed.

This is similar to real-time television, but has less bandwidth intensive visual content that is displayed on in-store TV screens. It gives shoppers and staff sufficient time to see and take-in the information without it slipping past them too fast to be noticed.

This option is normally combined with one of our radio options, (traditionally with non-synchronized audio, but a new offering can include synchronized audio on selected TV clips)

Poster television is also ideal for demonstrations, product training and talking-heads communications.  Instead of running at a full frame rate, content is displayed as poster slides every 6 - 8 seconds.

This is the most cost effective form of TV broadcasting.

Benefits of this service:

  • In-store TV establishes direct communication with the customer while waiting in a line or searching for a product / service.

  • Brand imaging and product awareness are created and enhanced

  • Sales in the store are boosted.

  • Project an attractive and entertaining atmosphere that encourages sales

  • Seasonally promoted items such as Christmas merchandise and special products can bring additional sales at certain times of the year.

  • Communicating information e.g. extended trading hours

  • Seamless dissolving fades between slides.

Based on your brief, this service is made up of:

  • Management of digital TV screen content

  • Production of content

  • Scheduling and content play-out

  • Automated broadcasting of content

  • Remote scheduling of tasks for digital screen play outs (from AirMedia)

  • Coherent management of your digital TV screen and on-site related AirMedia equipment

  • Remote monitoring and control of equipment installed by AirMedia

  • Authorization and authentication of equipment installed by AirMedia

  • Supply, installation and maintenance of AirMedia digital TV screens and related receiving equipment on sites

  • 24x7x365 support for service and equipment through dedicated Help Desk and CRM systems.

A  variety of Value Added Services can also be provided by AirMedia to enhance this service, save costs and reduce turnaround times. See more under Value Added Services

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